Human personality traits are the key drivers behind our decision-making, influencing our life path on a daily basis. Inference of personality traits, such as Myers-Briggs Personality Type, as well as an understanding of dependencies between personality traits and users' behavior on various social media platforms is of crucial importance to modern research and industry applications. The emergence of diverse and cross-purpose social media avenues makes it possible to perform user personality profiling automatically and efficiently based on data represented across multiple data modalities. However, the research efforts on personality profiling from multi-source multi-modal social media data are relatively sparse, and the level of impact of different social network data on machine learning performance has yet to be comprehensively evaluated.
In this technical demonstration, we showcase the World's first personality-driven marketing content generation platform, called SoMin. ai. The platform combines deep multi-view personality profiling framework and style generative adversarial networks facilitating the automatic creation of content that appeals to different human personality types. The platform can be used for enhancement of the social networking user experience as well as for content marketing routines. Guided by the MBTI personality type, automatically derived from a user social network content, SoMin. ai generates new social media content based on the preferences of other users with a similar personality type aiming at enhancing the user experience on social networking venues as well diversifying the efforts of marketers when crafting new content for digital marketing campaigns.
President Trump’s Twitter habits fooled Russian scientists into thinking he was a single guy, according to a new study.
Researchers from Information Technology, Optical Design and Engineering University in Saint Petersburg used artificial intelligence trained to determine a person’s marital status based on their social media use on tweets by Trump and former President Obama.
President Donald Trump’s erratic Twitter habits led a sophisticated computer algorithm to conclude that he lives “like a bachelor”.
The artificial intelligence system, which is used to predict the marital status of social media accounts and claims to have an 86 per cent accuracy rate, identified Mr Trump as “not married”.
AI trained to predict user marital status by analyzing three social media sites
It is capable of predicting marital status with 86 percent precision
Found Donald Trump tweets like a bachelor and identified him as not-married
Experts say it is because Trump's assistants will also update his Twitter account