In this technical demonstration, we propose a cloud-based Big Data Platform for Social Multimedia Analytics called bBridge that automatically detects and profiles meaningful user communities in a specified geographical region, followed by rich analytics on communities’ multimedia streams. The system executes a community detection approach that considers the ability of social networks to complement each other during the process of latent representation learning, while the community profiling is implemented based on the state-of-the-art multi-modal latent topic modeling and personal user profiling techniques. The stream analytics is performed via cloud-based stream analytics engine, while the multi-source data crawler deployed as a distributed cloud jobs. Overall, the bBridge platform integrates all the above techniques to serve both business and personal objectives.
Getting leads for credit card and personal loan applications in the banking industry has always been an ordeal. So when we applied our technology to Citibank’s products and saw a 40% uplift in sales we got really excited. There’s no greater satisfaction than seeing your products solve persistent industry problems.
Even better when the clients and their partners talk about you because of the proven result.
Marketing AI Institute has mentioned SoMin.ai tech in their article: SoMin uses AI to help you do better social media marketing.
The company's AI platform combines advanced data analytics and behavioral science to study data from social media accounts. Their technology then takes that data and provides valuable insights you can use to reduce costs and increase sales across social media and influencer marketing campaigns.
We spoke with SoMin’s CEO Aleks Farseev and Sales Director Hendrik Schwartz to learn more about the technology.