Science / Press

A. Farseev and T.-S. Chua. Tweet can be Fit: Integrating Data from Wearable Sensors and Multiple Social Networks for Wellness Profile Learning ACM Transactions on Information Systems (TOIS), 2017. 17 January 2019

Wellness is a widely popular concept that is commonly applied to fitness and self-help products or services. Inference of personal wellness-related attributes, such as Body Mass Index (BMI) category or diseases tendency, as well as understanding of global dependencies between wellness attributes and users’ behavior is of crucial importance to various applications in personal and public wellness domains. At the same time, the emergence of social media platforms and wearable sensors makes it feasible to perform wellness profiling for users from multiple perspectives. However, research efforts on wellness profiling and integration of social media and sensor data are relatively sparse, and this study represents one of the first attempts in this direction. Specifically, we infer personal wellness attributes by utilizing our proposed multi-source multitask wellness profile learning framework — “WellMTL”, which can handle data incompleteness and perform wellness attributes inference from sensor and social media data simultaneously. To gain insights into the data at a global level, we also examine correlations between first-order data representations and personal wellness attributes. Our experimental results show that the integration of sensor data and multiple social media sources can substantially boost the performance of individual wellness profiling.

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SoMin.ai Is a Gartner Cool Vendor in AI for Marketing 13 June 2021

This year, Artificial Intelligence has the ability to transform the marketing and advertising ecosystem as we know it. The World’s top 3 “Cool Vendors in AI for Marketing” were released in Gartner’s annual review October 5th, 2020, naming SoMin.ai, Cheq, and Qwarry as the world’s most innovative solutions utilizing AI to solve marketing’s biggest pain points. Previously, Gartner’s list featured Zoom, Movie, Cybereason, Snowflake, Gong, Datorama, Wrike, and many other leading SaaS unicorns.