Every seat is one named user with full dashboard access and the agentic MCP connector — no dashboard-only seats. A seat is a pure call quota on a rolling 5-hour window plus a weekly ceiling (resets Monday 00:00 UTC, no rollover); hit a window cap mid-build and the seat pauses, then auto-resumes. Analyst: 50 calls / 5-hour window · 150 / week. Specialist: 120 / 5-hour window · 400 / week. From production logs the median complete pitch build is ≈30 calls. Seats are reassignable monthly, never shared. Additional seats can be added up to each plan's cap — 2 on Light, 4 on Pro, 5 on Agency Light, 7 on Agency Pro — at Analyst US$300 / month and Specialist US$600 / month; beyond the cap, upgrade or talk to sales.

One Analyst seat — dashboard + MCP. The seat carries its own quota: 50 calls per rolling 5-hour window · 150 a week — ≈22 complete pitch builds a month at the ≈30-call median.

One Specialist seat — dashboard + MCP. The seat carries its own quota: 120 calls per rolling 5-hour window · 400 a week — ≈58 complete pitch builds a month at the ≈30-call median.

Three Analyst seats — dashboard + MCP. Each seat carries its own quota: 50 calls per rolling 5-hour window · 150 a week — ≈22 complete pitch builds a month per seat (≈65 across the plan). Quotas are per seat, non-transferable.

Three Specialist seats — dashboard + MCP. Each seat carries its own quota: 120 calls per rolling 5-hour window · 400 a week — ≈58 complete pitch builds a month per seat (≈173 across the plan). Quotas are per seat, non-transferable.

Active brand handles under continuous crawl across the plan’s channel set — expandable in +10-handle blocks (US$190 / month on Light plans, US$390 / month on Pro plans) — up to 2 blocks on brand plans and 3 on agency plans; larger portfolios move up a tier or to Enterprise.

Re-points a handle to a new brand with its fresh 12-month deep crawl — re-pointing to an already-crawled brand is instant and unmetered; fair use applies.

Quotas pause and auto-resume — nothing ever bills past your plan. Hit a window cap mid-build and the seat waits for the next window; weekly ceilings reset Monday. No metered surprises, no volume fees.

Facebook Organic Monitoring

Continuous crawl of Facebook organic content for every monitored brand — posts, engagement and narrative signals.

Instagram Organic Monitoring

Continuous crawl of Instagram organic content for every monitored brand — posts, engagement and narrative signals.

TikTok Organic Monitoring

Continuous crawl of TikTok organic content for every monitored brand — posts, engagement and narrative signals.

LinkedIn Organic Monitoring

Continuous crawl of LinkedIn organic content for every monitored brand — posts, engagement and narrative signals.

Telegram Organic Monitoring

Continuous crawl of Telegram organic content for every monitored brand — posts, engagement and narrative signals.

Paid-side monitoring via Meta’s Ad Library — Facebook, Instagram and Audience Network creatives with run-length signals.

Google Ads Transparency Center

Paid-side monitoring via Google’s Ads Transparency Center — Display, Search and YouTube creatives with run-length signals.

Paid-side monitoring via LinkedIn’s Ad Library — sponsored-content and lead-gen creatives with run-length signals.

SOMIN’s core research engine — persona, topic, relevance, tension, proposition, brand-personality and product-incentive studies on any monitored cohort.

Customer-needs decoding from live category conversation — product focus, audience comparison and demand signals per brand.

Longitudinal tracking per monitored brand — share of voice, engagement and content mix over time.

Content Notifications

Alerts on monitored brands — new content shipped or a narrative shift in your category.

Searchable archive of every crawled asset — filterable across brands, channels and time.

Your own content taxonomies — every crawled asset auto-classified against them.

Video Content Analysis

Frame-and-transcript understanding of video assets — hooks, claims and formats decoded per creative.

Advanced communication ideation — angles, hooks and creative territories generated from your studies.

Visual Content Expressions

AI renders of creative concepts in your brand style — ready for decks and tests.

Owned Content Scoring

Predictive clickability scoring of your own drafts — before they ship.

Raw and scored data out — CSV and XLSX for downstream analysis.

Programmatic access to studies and monitoring data — 100 requests a minute, keys scoped to your account, metered separately from seats.

Plans & pricing

SOMIN pricing: plans for brands and agencies

Four self-serve plans from US$529 a month (US$476.10 billed annually). Every seat ships with the SOMIN dashboard and agentic MCP access, so complete pitch builds run inside the AI assistant your team already uses. No overage fees.

Compare plans Talk to sales

At a glance

SOMIN plans and prices

Monthly list prices in US dollars, excluding taxes. Annual billing saves 10%; two- and three-year terms (16% and 22% off) are arranged through sales.

SOMIN Light: US$529 a month, or US$476.10 a month billed annually. 1 Analyst seat, 8 brands monitored, 8 handle swaps a month.
SOMIN Pro: US$1,740 a month, or US$1,566.00 a month billed annually. 1 Specialist seat, 12 brands monitored, 15 handle swaps a month.
SOMIN Agency Light: US$1,790 a month, or US$1,611.00 a month billed annually. 3 Analyst seats, 30 brands monitored, 15 handle swaps a month.
SOMIN Agency Pro: US$5,290 a month, or US$4,761.00 a month billed annually. 3 Specialist seats, 70 brands monitored, 25 handle swaps a month.
SOMIN Enterprise: custom multi-market private offers with handle pools (100+ brands) and a customer success manager.

SOMIN plans compared: price, seats, monitored brands and features
Feature	SOMIN LIGHTCore channels, one desk	SOMIN PROAll ten channels, in depth	SOMIN AGENCY LIGHTYour whole client roster	SOMIN AGENCY PRODepth at scale, plus API	SOMIN ENTERPRISEMulti-market · pools · CSM
	USD 476.10 / mo · billed annually Select	USD 1,566.00 / mo · billed annually Select	USD 1,611.00 / mo · billed annually Select	USD 4,761.00 / mo · billed annually Select	Custom multi-market private offers Talk to sales
Capacity & access
Agentic seats Every seat is one named user with full dashboard access and the agentic MCP connector — no dashboard-only seats. A seat is a pure call quota on a rolling 5-hour window plus a weekly ceiling (resets Monday 00:00 UTC, no rollover); hit a window cap mid-build and the seat pauses, then auto-resumes. Analyst: 50 calls / 5-hour window · 150 / week. Specialist: 120 / 5-hour window · 400 / week. From production logs the median complete pitch build is ≈30 calls. Seats are reassignable monthly, never shared. Additional seats can be added up to each plan's cap — 2 on Light, 4 on Pro, 5 on Agency Light, 7 on Agency Pro — at Analyst US$300 / month and Specialist US$600 / month; beyond the cap, upgrade or talk to sales.	1 Analyst One Analyst seat — dashboard + MCP. The seat carries its own quota: 50 calls per rolling 5-hour window · 150 a week — ≈22 complete pitch builds a month at the ≈30-call median.	1 Specialist One Specialist seat — dashboard + MCP. The seat carries its own quota: 120 calls per rolling 5-hour window · 400 a week — ≈58 complete pitch builds a month at the ≈30-call median.	3 Analyst Three Analyst seats — dashboard + MCP. Each seat carries its own quota: 50 calls per rolling 5-hour window · 150 a week — ≈22 complete pitch builds a month per seat (≈65 across the plan). Quotas are per seat, non-transferable.	3 Specialist Three Specialist seats — dashboard + MCP. Each seat carries its own quota: 120 calls per rolling 5-hour window · 400 a week — ≈58 complete pitch builds a month per seat (≈173 across the plan). Quotas are per seat, non-transferable.	Custom mix
Brands monitored Active brand handles under continuous crawl across the plan’s channel set — expandable in +10-handle blocks (US$190 / month on Light plans, US$390 / month on Pro plans) — up to 2 blocks on brand plans and 3 on agency plans; larger portfolios move up a tier or to Enterprise.	8	12	30	70	Handle pools · 100+
Handle swaps / month Re-points a handle to a new brand with its fresh 12-month deep crawl — re-pointing to an already-crawled brand is instant and unmetered; fair use applies.	8	15	15	25	Unlimited (fair use)
No overage fees Quotas pause and auto-resume — nothing ever bills past your plan. Hit a window cap mid-build and the seat waits for the next window; weekly ceilings reset Monday. No metered surprises, no volume fees.	✓	✓	✓	✓	✓
Organic channel monitoring
Facebook Organic Monitoring Continuous crawl of Facebook organic content for every monitored brand — posts, engagement and narrative signals.	✓	✓	✓	✓	✓
Instagram Organic Monitoring Continuous crawl of Instagram organic content for every monitored brand — posts, engagement and narrative signals.	✓	✓	✓	✓	✓
TikTok Organic Monitoring Continuous crawl of TikTok organic content for every monitored brand — posts, engagement and narrative signals.	—	✓	—	✓	✓
LinkedIn Organic Monitoring Continuous crawl of LinkedIn organic content for every monitored brand — posts, engagement and narrative signals.	—	✓	—	✓	✓
Telegram Organic Monitoring Continuous crawl of Telegram organic content for every monitored brand — posts, engagement and narrative signals.	—	✓	—	✓	✓
Ad library monitoring
Meta Ads Library Paid-side monitoring via Meta’s Ad Library — Facebook, Instagram and Audience Network creatives with run-length signals.	✓	✓	✓	✓	✓
Google Ads Transparency Center Paid-side monitoring via Google’s Ads Transparency Center — Display, Search and YouTube creatives with run-length signals.	✓	✓	✓	✓	✓
LinkedIn Ads Library Paid-side monitoring via LinkedIn’s Ad Library — sponsored-content and lead-gen creatives with run-length signals.	—	✓	—	✓	✓
Research & intelligence
Perspective Studies SOMIN’s core research engine — persona, topic, relevance, tension, proposition, brand-personality and product-incentive studies on any monitored cohort.	✓	✓	✓	✓	✓
SODA Demand Analysis Customer-needs decoding from live category conversation — product focus, audience comparison and demand signals per brand.	✓	✓	✓	✓	✓
Brand Tracker Longitudinal tracking per monitored brand — share of voice, engagement and content mix over time.	✓	✓	✓	✓	✓
Content Notifications Alerts on monitored brands — new content shipped or a narrative shift in your category.	✓	✓	✓	✓	✓
Content Library Searchable archive of every crawled asset — filterable across brands, channels and time.	✓	✓	✓	✓	✓
Custom Categories Your own content taxonomies — every crawled asset auto-classified against them.	—	✓	—	✓	✓
Video Content Analysis Frame-and-transcript understanding of video assets — hooks, claims and formats decoded per creative.	—	✓	—	✓	✓
Creative & scoring
SOINSPIRE Ideation Advanced communication ideation — angles, hooks and creative territories generated from your studies.	—	✓	—	✓	✓
Visual Content Expressions AI renders of creative concepts in your brand style — ready for decks and tests.	—	✓	—	✓	✓
Owned Content Scoring Predictive clickability scoring of your own drafts — before they ship.	—	✓	—	✓	✓
Data access
Data Export Raw and scored data out — CSV and XLSX for downstream analysis.	—	✓	—	✓	✓
Data API Programmatic access to studies and monitoring data — 100 requests a minute, keys scoped to your account, metered separately from seats.	—	—	—	Included	Included at scale

Prices are set and billed in USD; other currencies are indicative. Prices exclude applicable taxes.

Custom reports. SOMONITOR advanced communication-intelligence studies are delivered as custom engagements: contact SOMIN sales for a tailored quote.

Price calculator

Build your plan and check out

Pick a plan and add seats or brand blocks. The billing period and currency follow the switches above the table; term savings apply to the plan base and add-ons bill at list.

Plan + Analyst seats + Specialist seats +10-brand blocks

Monthly total—

Billed in advance—

Pay with Stripe →

Add-ons: Analyst seat US$300 · Specialist seat US$600 · +10 brands US$190 on Light plans, US$390 on Pro plans a month, capped per plan (seats 2/4/5/7, blocks 2/2/3/3). The payment link carries one of each selected add-on; raise quantities on the Stripe page. Billed in USD.

Billing

Cancellation and change policy

Your subscription fee is billed in advance for the selected subscription period.
Your subscription renews automatically at the end of the subscription cycle.
You can cancel your subscription by disabling auto-renewal.
You can upgrade or downgrade your SOMIN plan; additional seats and brand-handle blocks can be added to any plan mid-cycle.

Enterprise

Get a custom quote

Can't find a plan for your project, such as a multi-market deployment, brand-handle pools or an API-led integration? Talk to SOMIN sales for a custom private offer, including through your existing Google Cloud billing.

Book a call with sales Try SOMIN

FAQ

SOMIN pricing FAQ

How much does SOMIN cost?

SOMIN has four self-serve plans: SOMIN Light at US$529 a month, SOMIN Pro at US$1,740, SOMIN Agency Light at US$1,790 and SOMIN Agency Pro at US$5,290. Annual billing saves 10%, two-year terms 16% and three-year terms 22% (multi-year through sales). Enterprise plans are custom. Prices are in US dollars and exclude taxes.

What is a seat?

Every seat is one named user with full dashboard access and the agentic MCP connector for Claude, Manus or Codex. An Analyst seat carries 50 calls per rolling 5-hour window · 150 a week; a Specialist seat carries 120 calls per rolling 5-hour window · 400 a week. Extra seats cost US$300 (Analyst) or US$600 (Specialist) a month, up to each plan's cap.

Are there overage fees?

No. Quotas pause and resume automatically, so nothing ever bills past your plan. If a seat reaches its 5-hour window cap mid-build it waits for the next window; weekly ceilings reset on Monday at 00:00 UTC.

Can I monitor more brands?

Yes. Each plan includes a set number of monitored brand handles and can grow in blocks of 10 (US$190 a month on Light plans, US$390 on Pro plans), up to 2 blocks on brand plans and 3 on agency plans. Larger portfolios move up a tier or to Enterprise.

Can I try SOMIN before I buy?

Yes. Request trial access and the team sets up a workspace with your brand and competitors, or book a 30-minute walkthrough on your own category.

Is grant support available in Singapore?

SMEs are eligible for up to 50% business grant support for the adoption of SOMIN, a Pre-Approved Solution under the IMDA SMEs Go Digital programme. Check eligibility at share.somin.ai/psg.

See SOMIN on your category first

A 30-minute walkthrough on your brand, your competitors and the brief on your desk this week.

Book a call Try SOMIN